Building assets. Changing lives.
A brand for Community Building
When we first met the team at Justine Petersen, they were in the middle of restoring a building that would become their new headquarters. They wanted to build a brand identity that would match their reputation as a reliable and trustworthy community-building resource. Their mission to help low income and underserved clients rebuild their credit, buy homes, build assets, and start small businesses requires the help of like-minded corporate partners who are willing to invest in that vision. Since that first project, we've extended their brand though building signage, brochures, annual reports and websites.
When the organization wanted to expand their reach outside of the St. Louis area, we helped them build a Wordpress website to market their credit building products nationwide. We also built the JP Training Center, an online training site that makes it possible for Justine Petersen to share their credit counseling expertise with community reinvestment organizations throughout the U.S. The JP Training Center includes interactive modules and assessments that trainees must pass before they can advance to the next module. Once completed, trainees receive an electronic certificate of completion.
Justine Petersen logo and tagline
logo with alternate monogram
Justine Petersen marketing brochure
The brochure features photos and quotes from their clients.
Justine Petersen's services are told through client success stories.
20 year anniversary annual report
annual report interior spread
The report included a timeline ofmilestone events over the last 20 years.
Credit Building Nation website home page
Credit Building Nation mobile view
JP Training Center home page
JP Training Center training module