Perhaps the most neglected portion of any website is your media gallery. A quick glance through the files often reveals a confusing collection of old photos, out-of-date documents, and multiple copies of the same file. Regardless of what software your website is built in, here are a few tips that will help you keep your media organized and useful.

If you’ve ever had problems receiving emails sent to you from your website forms, it’s probably because of a very common problem. When your website sends an email, it uses your domain as the sending address (…@xyz.org). Anyone receiving that email outside of your organization will see that “from” address and know it’s from you.

“Never put anything in writing that you don’t want the entire school to see!” My mother drilled this idea into my head in the 70s and 80s, back when we passed notes folded into tiny triangles to friends in the hallway and kept dry erase boards in our lockers. I’ve never seen my kids come home with a hand-written note from a friend, but the lesson is still valid, maybe now more than ever.

A few years ago, a common marketing approach was “spray and pray.” Spread lots of messages and hope someone sees, hears and responds. It was not very efficient or effective. Who read that newsletter? What did our supporters need? Unless they told you, it was hard to know because you couldn’t monitor their behaviors.

Are you ready to increase your capacity for community work? Attend Network for Strong Communities’ first ever Momentum Conference. This multi-state event features nonprofits, funders, community leaders and volunteers, all coming together to network, learn and be a force for positive change.

Your name and your tagline are two of the most effective ways to communicate what your organization does and why. Find yourself wondering whether your tagline is a good one?

Lutheran Foundation was looking for ways to increase applications to the Foundation’s mini grant program. And their sister organization, Send Me St. Louis, wanted to increase participation in its training programs. Learn about the campaign they created to do both.

A PDF — short for Portable Document Format and made famous by Adobe’s free Acrobat Reader tool — is great for distributing documents that need to be printed or shared via email. However, PDFs are not great to use as web content.

If you’ve been avoiding making your organization’s website mobile-friendly, now may be the time to reconsider.

Is your e-newsletter mobile friendly? Even if you are already using a responsive template, you may need to make design and content changes. Check out these 5 tips to make your e-newsletter as easy to read on a phone as on a desktop.