type on typewriter "Once upon a time..."

5 ways to tell stories donors want to hear

As nonprofits, we spend our days delivering services and getting the job done. We deal with programs, budgets, staff — the daily issues of nonprofit life — which often become our stories to potential donors or volunteers. But when donors ask, “What do you do?” they really want to know, “What outcomes are you seeing?

Read more

guy holding report card for website with big red F on it

5 ways to tell if your nonprofit’s website sucks.

Your nonprofit’s website is its storefront. When people hear about your organization, they often visit your website for a first impression, and hopefully check back when they want to learn more. If you are sweating about what these visitors see, ask yourself these 5 questions to figure out whether your organization could use an upgrade.

Read more

detective looking through magnifying glass

5 secrets of well-branded nonprofits

Some organizations start and stop the branding process, or implement it some places and not others. What makes an organization really embrace a brand and use it to its fullest?

Read more