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St. Laurence high school

Defend the glory

detail from the St. Laurence Defend the Glory campaign case statement

The campaign for St. Laurence

St. Laurence High School, a Catholic all-boys school on the south side of Chicago, was working with Michael D. Rubin & Associates on a capital campaign to upgrade their facility. We worked with them to name and brand the campaign, and develop a case brochure, a series of videos, special campaign graphics, and followup direct mail. An added benefit of the video project was engaging alumni who were thrilled to come back and tell their St. Laurence story.
Defend the Glory campaign logo

campaign logo

Defend the Glory campaign case statement cover

campaign case statement cover

campaign case statement interior

campaign case statement interior foldout

campaign mailer was customized for recipients

campaign mailer was customized for recipients

campaign mailer was customized for recipients

campaign mailer was customized for recipients

video graphic "Develop a leader. Leave your legacy."

video graphics

mailing envelope

the mailing envelope was designed to stick out in the mailbox


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