St. Laurence high school
Defend the glory
The campaign for St. Laurence
St. Laurence High School, a Catholic all-boys school on the south side of Chicago, was working with Michael D. Rubin & Associates on a capital campaign to upgrade their facility. We worked with them to name and brand the campaign, and develop a case brochure, a series of videos, special campaign graphics, and followup direct mail. An added benefit of the video project was engaging alumni who were thrilled to come back and tell their St. Laurence story.
campaign logo
campaign case statement cover
campaign case statement interior foldout
campaign mailer was customized for recipients
campaign mailer was customized for recipients
video graphics
the mailing envelope was designed to stick out in the mailbox